Drom Festival
Abri
A summer themed bus stop poster
Concept Board
Drom Festival is een zomers festival dat plaatsvindtin de haven van Enkhuizen. Het draait om kleur,plezier, water en verbinding.
Het concept is geinspireerd op de zomerse sfeer van een strandfeest, water en dansende mensen.
The logo consists of the word “Drom”, where the O is replaced by a sun. A wave comes out of the M, which refers to the water and the location of the festival.
The colours – orange-yellow and teal blue reinforce the idea of sun and sea.The design is playful and open, so that it fits a festival that revolves around connection and fun.
There are two versions of the logo: one on a white background and one on black, so that it is clearly visible on different media.
The bus stop poster is designed to convey movement and energy. In the background you see people dancing – a direct reference to the festival feeling.
The colorful sky around them gives the feeling of smoke, light and music. At the bottom is a blue line from which a sun rises – in animation the sun grows slowly, as if it were a sunrise.
The logo is clearly visible in the corner, and the date is prominently in the middle.